W Melbourne is one of the city’s most sought-after hotel destinations and a retained Hutton House client that we manage end-to-end. Across its hospitality venues, including Italian bistro Lollo, two-hatted Japanese restaurant Warabi, and bar Curious, we oversee the full press landscape, pitching to food, lifestyle and travel media through considered editorial storytelling that keeps W Melbourne front of mind.

To kick off the year, Hutton House led the launch of the W Melbourne x Grey Goose Australian Open Pool Club: a poolside watch party experience that brought together carefully selected media and talent. From live match screenings at the reimagined WET Deck to exclusive stay packages and complimentary transfers to Melbourne Park, the campaign captured the spirit of the Australian Open in true Melbourne style, delivering standout coverage across food, travel and lifestyle media.

Featured in: Broadsheet, Time Out, Urban List, 3MP Relish.